Marriott Plots 40 New Extended-Stay Hotels Amid Soaring Demand
The world's largest hotel company is doubling down on extended-stay as remote work reshapes travel patterns.
Marriott International announced plans to add 40 new extended-stay properties across the U.S. over the next 18 months, citing unprecedented demand from remote workers and relocating families.
The expansion focuses on its Residence Inn and TownePlace Suites brands, with particular emphasis on secondary markets in the Sun Belt where population growth continues to outpace hotel supply.
Why extended-stay is booming
Extended-stay occupancy hit 74.2% in Q1, with ADR climbing 8.3% year-over-year — far outpacing the broader industry. The segment benefits from lower operating costs, longer average stays, and resilience during downturns.
Marriott's move follows similar announcements from Hilton and Hyatt, which have each outlined aggressive extended-stay pipelines.